Thanks for the detailed thoughts on the challenges you are having pitching Storj to would be customers.
First, we absolutely have PR and Marketing people who specialize in their respective fields.
The forum is part of Storj Community and is where users of the platform can get assistance with technical issues and Q&A. I agree that some conversations in the forum are negative and may raise questions from prospective customers. However, the vast majority of content is troubleshooting help and assistance. And this is mainly the concerns of SNO’s which are not customers but node operators.
Storj has always acted transparently as possible to answer questions and doesn’t try to hide anything. This is very important to many people inside and outside the company. Moving discussions behind walls would likely reduce confidence, not strengthen it. With Storj you can see there is a very active community and a lot of members of the forum helping each other to make the most of the platform.
Like any forum, there are passionate people and sometimes trolls who are looking to argue their points. We have a code of conduct and ask users to abide by those rules. When conversations break the rules, or go off topic, the admins may remove the posts. But we try to allow everyone to have a voice and ask questions and if needed, express frustrations.
For Community to work, information needs to be shared and users helping users is a large benefit to the company as a whole as it reduces support time for staff. With a small company, this is especially important.
We do have a process where users can flag other user’s posts and state the reasons why they feel they are inappropriate. As admins, we will review these and take action as well. Often if a post is flagged multiple times for being off topic or worse, we will hide the content.
That all being said, I am not personally against the idea of purging old messages that are no longer of value, but it would be a significant undertaking to sort through years of content and pick through which are good to keep and which aren’t. But outdated information is not useful if it contains inaccurate instructions with today’s platform.
Perhaps it would make sense to have the SNO forums not be public and instead filtered to SNO’s only. Not to hide the conversations but to reduce confusion among would be customers wondering what a SNO is and if it is something they need to concern themselves with. By reducing this conversational clutter they could focus on the user and programmer aspects instead.
We do have this setup in the forum already. When you join, depending on your interests you are steered towards the correct forum categories. However, I can see someone going towards the more active groups which tend to be the SNO groups.
So, it is something we can consider. In the meantime, if you or anyone has potential customers we can connect them with our people to have conversations and help answer any questions they may have.