Marketing ideas

In order to increase exposure of Storj services, it would be great to draw more attention in the online media by doing some unique stuff and also publish more articles on news platforms.

  • At least one article per month talking about Storj, describing some part of the tech, a new milestone, etc. Like the problem with Garbage collector and the solutions you come up with.
  • play a game with support of Storj; “The First Game played on a distributed storage network”.
    Dosen’t realy matter how, the wow is important!
  • make some Guiness world records like: the biggest file uploaded and downloaded accross the Globe in the shortest ammount of time.
  • associate Storj with Musk’s products; always a big news hit. No matter what… Starlink, Tesla, etc.
  • associate Storj with proeminent AI services. Even publish fantasy art created by AI that will point to Storj, or sais STORJ.

There are so many ways you can put Storj in the spotlight. Dosen’t matter that you don’t offer direct storage services for individuals. Drawing attention to everyone, including individuals, will make everyone searching for ways to use Storj, even through third-party apps.
We alyaws saw a big data influx after some news or some presentation on IT conferences.
Don’t expect people search for Storj! Put Storj right in their face!

Personally, strongly against this :point_up: Using twitter is the limit of my acceptability.

Storj does post articles, meet up with clients and advertises it on respective platforms.

This is just today’s article.

I would like to add, selling Storj merch is also a good way to advertise.

I agree to that.

Decentralized storage supplier Storj, which says it’s now ten years old, is present and has just appointed its first CMO, Trisha Winter.

Rosie Pongracz was CMO before her. I don’t know what happened to her.

Yeah that sounds wrong. Also Miss Rosie still shows being CMO at Storj on her Linkedin page.

In order to protect their privacy, Storj doesn’t disclose who has left unless they are directly related to SNOs like the forum staff. Stephen Benten left too.

NO.
Alternatively, NO.
If you must, consider NO.

So much love for Elon… :rofl:
I was thinking to news sites like Ars Technica with broader audience, not just IT specialists.

Any time I search for something similar to “cheap S3 storage” I see mentions of Storj in many of the results. So for their target customers (those wanting the core S3 features for a lower-than-Amazon price) I think the word is already out there.

Don’t need to market to the Crypto Twitter folks. Don’t need to market to SNOs. Don’t need to market to token speculators. Just people paying for S3 today who want to save a buck.

It always feels a tad odd when those names that have been around “forever” disappear…

Conoces algún administrador de archivos web simple y ligero compatible con Storj ?

If you need something web-based (and not a Windows/Linux client app) I’d use the Object Browser included in DCS.

Requiero una alternativa, ya que, debo integrar con otros software

If you need to integrate with other software: I wouldn’t try to have it manipulate a GUI. The best way would be to use the S3 API. As a bonus you’d then be able to try any other S3 provider.

If S3 doesn’t deliver the speed you need, you could also use the native libuplink library: but it would only work with Storj.

Sí. puedes usar rclone GUI

People at Storj!

MOVE YOUR ASSES!

Let the marketing begins!

A Wake up call!

last post was from MARCH, and thats just X.

meanwhile THIS is happening:

and when pople are asking:

where were YOU?

A request For at least X account to be active, and place good answers, because x post can blow up to THOUSANDS of views for free in hours.

Have a fun and a good day!

Also this on Reddit:

Is Hetzner S3 reliable?

Simple answer: no

S3 has regular 504 Errors even with “just” 250GB Repo size. At this point I’m not even sure whether I can trust data integrity of their S3.

We tried it for ~ 6 months and the experience was really bad. We eventually moved to backblaze and 4 months in we are very satisfied.

Its shit

All from different commenters. Sounds like there would be plenty of potential customers for Storj.

People want cheap and then complain about reliability.

I had issues with B2. I had A LOT of issues with Wasabi. I believe people have issues with hetzner, because anyone can slap S3 on top of rounded service (because all corners possible and impossible were cut, it’s VERY smooth) but it’s very had to make it work reliably.

FWIW in my limited experience using storj as a customer I had no issues. none. zero. I also had no issues with AWS. It’s anecdotal, but for me, anecdotal customer, it’s enough for me. And yet, I don’t think I’m unique.

I don’t know how can Storj market this. “We dont’ suck unlike our competitors”.. I don’t’ know.

hah, to be honest, at first, they need to market at ALL!
like anything, really.

beside that:
Awareness of the name among developer community, building fantastic relation with them, like a raving fans, that should be practiced.

i really like ideas from 1st post here, but
if You too lazy, then just set a really nice bot for socials and post funny posts whenever someone has hosting questions, or the topic is Cloud,

(((the presence)))

to be present, not hidden under rock like Storj is now

and such presence that encourages!
Storj is your companion!
whatever You do in digital world!
we support You!

This:

I went through these threads:
www.reddit.com/r/hetzner/comments/1tujovi/is_hetzner_s3_reliable/
www.reddit.com/r/hetzner/comments/1qpqmw3/s3_production_ready/
www.reddit.com/r/hetzner/comments/1rclkxc/i_love_hetzner_but_they_should_fix_their/
www.reddit.com/r/hetzner/comments/1sskwfp/10_outages_in_30_days_an_open_letter_to_hetzner/
www.reddit.com/r/hetzner/comments/1s1bgap/is_object_storage_down_right_now/
www.reddit.com/r/hetzner/comments/1rrkmun/hetzner_i_love_you_but_get_your_shit_together/
www.reddit.com/r/hetzner/comments/1rkhz65/yet_another_storage_outage/

Unless I did not notice, not a single time Storj was ever mentioned.

Commenters mentioned:
IONOS S3
https://garagehq.deuxfleurs.fr/
IDrive e2 object storage
Backblaze B2
Azure Cold storage
Wasabi
cloudflare r2
Storadera
Scaleway
upcloud
ovh
aruba cloud
https://cyso.cloud
DigitalOcean
Contabo
Exoscale
AWS
European alternatives to Amazon S3 | European Alternatives
Bunny.net
spacetime.eu
Leaseweb
MinIO
S4 Mega
FluxCloud
Filebase

Some names I have never heard of…

But Storj? Not once. And Storj is around since 2014.
To be fair: Some where looking for EU only alternatives. Fine.

But people are describing their use cases like https://www.reddit.com/r/hetzner/comments/1qpqmw3/comment/o2cfa17/ and how much data they store.

And others are using it for their marketing already: https://www.reddit.com/r/hetzner/comments/1lyr7aq/comment/n2ymrr3/

While Storj is fully asleep and simply not present.

Storj marketing must be among the worst imaginable.

You already know that consumers aren’t our target audience. You mentioned primarily consumers whose needs don’t exceed the upcoming minimum payment. Perhaps with the exception of one person with 44 TB, but that’s still very small, and we’ll definitely have big problems with them, since they’ve already chosen the worst possible S3 provider, which is also the cheapest.

Storj target app devs, and in age of AI, every one is a potential dev :smiley:
You have to be present in their mind before they vibecode first app!