Would advertising to the general public increase sales, or just create too many storage nodes?

Extended Community: Events & Developer Outreach town hall archive
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Would advertising to the general public increase sales, or just create too many storage nodes?

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Fortunately, the base of SNOs and the base of users are sufficiently different that we can advertise for them at different levels and in different channels.

We are doing targeted advertising now to attract new users. As discussed in the town hall, we are targeting backup use cases (largely in conjunction with partners). We are building a hosted gateway, which we think will enable us to appeal to a much broader use case, and will then ramp up our customer acquisition efforts. We are happy with the growth in SNOs now, and are not trying to artificially grow the number of SNOs.

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Thank you for responses :slight_smile: Time flies when you are having fun! This concludes the time allotted for the hosted portion of the Q&A, and we’ll be closing out the threads shortly.

Thanks again for being with us during Town Hall

  • The Storj Team